Tuesday, 23 March 2010

Question 4: How did you use new media technologies in the construction and research, planning and evaluation stages?

In my production of my music video I used a range of new technologies who help me produce my work. Fisrtly in my pre- production and planning stage I used the internet to help me with my planning. Sites such as youtube aloud me to get instant viewings of any band I wanted for my specific genre of the artist I chose. Youtube also hosts a huge range of music videos from different genre’s that also helped me to get ideas for my own music video. Having instant access to any video helped to give me inspiration for shots to use and ideas for narrative structure. Having the technology to be able to blog your work online was a big help to me because I could present all of my work it a neat and orderly fashion. The use of labels also helps if you want to refer to some work that you have already done.

In the production stages of my products the use of new media technologies helped me a hug amount. With the editing of my music video the use of Adobe Premiere Elements allowed to easily upload my footage I had taken on my camera and organise and edit it efficiently. Using Elements also aloud me to reverse my footage to get the backwards narrative I wanted in a short amount of time. I also could layer selected clips and sounds over each other easily. Other features that elements has that contributed to my work was that I could adjust the speed of my video clips for example if I wanted to slow down a clip and make it longer I could do this with only the click of a button.

During the production of my digipak new media technologies such as Photoshop aloud me to get the best image I could possibly get. With my work I could change the layers so I could overlay images on top of my vintage background. I could also add effect to my images such as dodging and burning. I also reduced the opacity of the doves in m artwork so it blended in better with the background image.

In my evaluation stage being able to upload my work onto a blog and being able to add images to it was one way that I used new media technologies. Other ways I could of done this was in a presentation with sounds and clips. Seeing as the evaluation section is broken down into four questions being able to use different blog posts makes my work into manageable chunks.

In conclution the ways I have used new media technologies throughout my construction and research, planning and evaluation stages has helped me and also made my work more appealing to view.

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